Program Overview
This expert-led program on price and margin control is designed for sales professionals managing steel products across volatile markets and competitive customer environments. Participants will gain the ability to make disciplined pricing and deal decisions that protect margins without sacrificing volumes or customer relationships. The program uses expert-led deal scenarios, pricing breakdowns, and margin-leakage analysis rooted in real steel sales situations.
Features
- Identify hidden margin leakage in steel sales deals
- Apply price discipline under competitive pressure
- Structure discounts without eroding contribution
- Link raw material volatility to selling price decisions
- Balance volume growth with sustainable margins
Target audiences
- Sales Managers
- Regional Sales Heads
- Key Account Managers
- Commercial Managers
Curriculum
- 6 Sections
- 24 Lessons
- 1 Day
Expand all sectionsCollapse all sections
- Why Steel Sales Margins Erode Quietly4 Items
- Pricing Discipline in Volatile Steel Markets4 Items
- Discount Control and Deal Structuring4 Items
- Customer Segmentation and Price Differentiation4 Items
- Sales–Commercial–Finance Alignment4 Items
- Managing Competitive Pressure4 Items
Instructor
